Blue Nest’s Digital Marketing Accelerator, A Soaring Success!

Ateneo Blue Nest’s Digital Marketing Accelerator Program successfully wrapped its run, and along with Keepital, the two are already looking ahead with a Startup Pavilion in the works to give Philippine startups an even bigger stage.

In a business landscape where visibility is everything, knowing how to be seen is just as important as having something worth showing. That’s exactly the gap that Ateneo Blue Nest’s Digital Marketing Accelerator Program set out to close.

Housed under the Ateneo Intellectual Property Office (AIPO) at Ateneo de Manila University, the Digital Marketing Accelerator Program was designed with a clear and urgent mission: to equip startup founders with the strategic and tactical digital marketing skills they need to compete, grow, and thrive in today’s hyper-connected marketplace. The program didn’t just teach theory, rather it immersed participants in hands-on workshops, real-world case studies, group consultations, and panel presentations across four comprehensive modules that covered everything from Social Media & Digital Marketing 101 to Growth Hacking.

At the helm of the program was Mr. Jason Domantay, a seasoned digital marketing veteran whose career spans executive producing and directing at ABS-CBN, leading video content at Yahoo! Southeast Asia, and founding Domantay Consulting, a public relations firm specializing in online reputation and crisis management.

As a proud partner, Keepital supported the program through targeted Meta advertising, feature articles, and crossposting across its platforms. On the ground, Ateneo Blue Nest was featured as a partner at the PhilSME Business Expo and the Smart City Convention Philippines 2026, putting the program in front of exactly the founders and business owners it was built for.

The momentum doesn’t stop here. Keepital and Ateneo Blue Nest are now setting their sights on something bigger: a dedicated Startup Pavilion that will give emerging businesses a physical stage at one of the Philippines’ most exciting up and coming trade events, the World of Consumer Electronics Expo.

The vision is simple but powerful: a curated exhibition space where tech-forward startups and young companies can showcase their products and services side by side, supported by Keepital’s branding, platform reach, and media mileage. For startups that have never had the bandwidth to exhibit at a major trade event, this pavilion changes the equation entirely.

More exciting announcements are coming soon, and the Blue Nest is just getting started.